Procurement Summary
Country : Australia
Summary : Destination Marketing and Representation Services in China And/Or Hong Kong
Deadline : 09 Feb 2024
Other Information
Notice Type : Tender
TOT Ref.No.: 94779495
Document Ref. No. : 14870
Competition : ICB
Financier : Self Financed
Purchaser Ownership : Public
Tender Value : Refer Document
Purchaser's Detail
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Login to see detailsTender Details
Destination Marketing and Representation Services in China and/or Hong Kong
Tourism Tasmania is looking to contract a supplier or suppliers to manage, implement and deliver Tourism Tasmania's marketing program in China and/or Hong Kong. The supplier/s will market Tasmania as a desirable leisure destination through consumer facing channels and/or through commerical/travel trade partnership channels (B2B).The supplier/s will be the key Tourism Tasmania representatives and contacts in market and the lead entities to work with partners such as media, social media, PR, travel trade, government and industry in the region. Supplier/s may be required to activate and deliver marketing campaigns, deliver in-market trade training, develop famil opportunities for media, influencers and travel trade to visit Tasmania, identify and service distribution partnerships, and/or work closely with Tourism Australia to leverage in-market opportunities for Tasmania.Supplier/s will work to achieve alignment of Tasmania's tourism products and experiences with market expectations and continue to provide Tourism Tasmania and the broader Tasmanian industry with key insights and opportunities to best optimise Tasmania's brand and destination appeal with an aligned audience.
Period of Contract (Estimated) : From 01/07/2024 to 30/06/2026
Enquiries :
FionaBarber, ManagerBetterBusiness
Location : State-wide
Documents
Tender Notice
94779495-Australia.zip