Procurement Summary
Country : United Kingdom
Summary : Development of Knutsford Tourism Strategy
Deadline : 01 Mar 2024
Other Information
Notice Type : Tender
TOT Ref.No.: 95860919
Document Ref. No. : KTC-SPF-04
Competition : ICB
Financier : Self Financed
Purchaser Ownership : Public
Tender Value : GBP 15000
Purchaser's Detail
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Login to see detailsTender Details
Title : Development of Knutsford Tourism Strategy
Location Of Contract : WA16 6TA
Industry : Administrative services related to tourism affairs - 75125000 General management consultancy services - 79411000 Marketing management consultancy services - 79413000
Value Of Contract : £0 to £15, 000
Description : The primary objective of this work is to develop a Knutsford Tourism Strategy to guide the Town Council and partners on work to develop Knutsford's tourism offer. This should include (as a minimum):• Market research on current perceptions of Knutsford (from non-residents)• SWOT analysis of Knutsford's current tourism offer• Benchmarking Knutsford against similar towns in Cheshire and the wider area• Developing a future vision for Knutsford as a tourist destination with recommendations for immediate, medium- and long-term implementation• Recommendations for tourism offersAlongside this we wish to provide specific support to key local visitor attractions and develop guidance/advice for them in enhancing their visitor offer. The objective of this is to increase visitor numbers and income for these attractions to support their ongoing sustainability. This could be an annex to the Tourism Strategy or specific guidance documents for the attractions. This guidance would include specific SWOT/gap analysis of each attraction and development of recommendations. As a minimum...
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Tender Notice