Id 5584876 - Teo - Contingency Campaign Advertising Contract Tender, United Kingdom - 115235058

Procurement Summary

Country : United Kingdom

Summary : Id 5584876 - Teo - Contingency Campaign Advertising Contract

Deadline : 16 Apr 2025

Other Information

Notice Type : Tender

TOT Ref.No.: 115235058

Document Ref. No. : SSD-6573

Competition : ICB

Financier : Self Financed

Purchaser Ownership : Public

Tender Value : Refer Document

Purchaser's Detail

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Tender Details

Tenders are invited for TEO - Contingency Campaign Advertising Contract The Executive Information Service, hereby referred to as ‘the Buyer- wishes to appoint a full-service advertising agency to develop and deliver mass media advertising campaigns and related services in the event of a significant emergency that threatens to have a wide reaching and/or prolonged impact on the citizens of Northern Ireland. The Contractor will be required to provide a comprehensive suite of services including creative development and strategy, advertising (traditional and digital), creative design and content creation, copywriting, campaign management and evaluation to ensure value for money and impact amongst its target audiences. The detail of any campaign will depend on the circumstances however the overarching objectives of any public information advertising campaign will be: • To increase public awareness of the emergency/issue and to provide them with the information they need to stay safe • To communicate NI Executive-s decisions in relation to the emergency/issue. • To minimise misunderstanding, rumours and misinformation. • To ensure that messages are disseminated in a timely, targeted and consistent manner. • To target specific audiences and stakeholders with key information. • To encourage the public/stakeholders to take any necessary actions. Note, these are typical of the type of services which will be required for work commissioned under this Contract. The Buyer has endeavoured t...

Documents

 Tender Notice