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DEPARTMENT OF HEALTH AND AGED CARE has floated a tender for Rft : Development of Information, Awareness Resources & Activities to Support the National Bowel Cancer Screening Program. The project location is Australia and the tender is closing on 31 Mar 2025. The tender notice number is Health/ E24-548106, while the TOT Ref Number is 115735648. Bidders can have further information about the Tender and can request the complete Tender document by Registering on the site.
Procurement Summary
Country : Australia
Summary : Rft : Development of Information, Awareness Resources & Activities to Support the National Bowel Cancer Screening Program
Deadline : 31 Mar 2025
Other Information
Notice Type : Tender
TOT Ref.No.: 115735648
Document Ref. No. : Health/ E24-548106
Competition : ICB
Financier : Self Financed
Purchaser Ownership : Public
Tender Value : Refer Document
Purchaser's Detail
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Login to see detailsTender Details
The Department of Health and Aged Care (the department) requires the services of an organisation that has : · experience with cancer screening education, awareness and promotional campaigns at a national level · experience in developing researched based, behaviour change communication strategies, and · experience in national media buys, include best practice strategies for target audiences, Australian-s aged 45-59, First Nations, Culturally and Linguistically Diverse (CALD) and regional and remote communities The required elements are : · An overarching integrated communications strategy aligned to kit distribution data that includes innovative approaches, and a proposed integrated media buy, which includes but is not limited to : · Television, radio, digital, social media and always on search engine marketing (SEM). · A targeted media buy for CALD and First Nations audiences that represents a minimum of 10% each of the total media buy. · Partnerships, public relations activities and ministerial opportunities. · A proposed approach to developing a new creative suite that will address the identified barriers and motivators to bowel cancer screening as detailed in the research for the eligible age range, 45 - 74 year olds with a specific focus on 45 to 59 year olds, who have reduced program awareness and lower overall screening rates. Note the creative suite should consider the creation of : · Besp...
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