Procurement Summary
Country : Canada
Summary : Southern Alberta Institute of Technology - Request for Proposal -…
Deadline : 06 Nov 2024
Other Information
Notice Type : Tender
TOT Ref.No.: 108491540
Document Ref. No. : AB-2024-08867
Competition : ICB
Financier : Self Financed
Purchaser Ownership : Public
Tender Value : Refer Document
Purchaser's Detail
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Login to see detailsTender Details
We are seeking to establish a preferred supplier list for Marketing Technology (MarTech) solutions and services that align with and support our institution's digital marketing, user experience (Ux), and customer experience (Cx) objectives. The scope includes, but is not limited to, User Experience/Customer Experience Research and Design, Content Management System (CMS) design and development, Search Engine Optimization (SEO), web content strategy, and support for full stack development. The selected suppliers will be expected to provide innovative and effective digital solutions to enhance our marketing efforts, improve user engagement, streamline our digital assets, and assist with potential integrations as needed over the period of the contract. Additionally, we are interested in exploring opportunities beyond our current technology stack, particularly in emerging technologies that could drive innovation and differentiation in our digital marketing efforts. Suppliers should also be equipped to support the development of digital roadmaps, MarTech solution architecture, and data governance strategies to ensure cohesive and scalable digital experiences. Suppliers must provide expertise in: • User Experience (Ux) and Customer Experience (Cx) Research and Design: Expertise in conducting user and customer research, usability testing, and journey mapping to inform data-driven Ux and Cx strategies. This includes applying service design thinking principles to create intuitive and se...
Summary information
Notice type : Request for Proposal
Language(s) : English
Region(s) of delivery : Alberta
Region of opportunity : Alberta
Contract duration : 36 month(s)
Procurement method : Competitive – Open Bidding
Commodity - UNSPSC Click the links below to see a list of notices associated with the UNSPSC. : 43231514 Sales and marketing software See a list of notices associated with this
Procurement Mode : 2024/10/10
Closing date and time : 2024/11/06 09:00 EST
Documents
Tender Notice