Procurement Summary
Country : Philippines
Summary : Supply and Delivery of One (1) Year Subscription to a Market Research Database
Deadline : 13 Sep 2024
Other Information
Notice Type : Tender
TOT Ref.No.: 107007331
Document Ref. No. : Notice of Negotiation
Competition : ICB
Financier : Self Financed
Purchaser Ownership : Public
Tender Value : PHP 7000000.00
Purchaser's Detail
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Login to see detailsTender Details
Tender are invited for Supply and Delivery of One (1) Year Subscription to a Market Research Database
Product/Service Name : Supply and Delivery
Procurement Mode : Negotiated Procurement - Two Failed Biddings (Sec. 53.1)
Classification : Goods
Category : Market Research Services
Contract Duration : 12 Month/s
Budget for the Contract : PHP 7, 000, 000.00
Area of Delivery : Maguindanao
Description : The Tourism Promotions Board (TPB), an attached agency of the Department of Tourism, is mandated to market and promote the Philippines domestically and internationally as a world-class tourist destination. It envisions to be the leading organization in marketing the Philippines as the preferred destination for sustainable, uniquely diverse and experiential travel. With this goal, the TPB has continuously implemented programs, projects and activities that aim to position the Philippines as a top-of-mind destination, improve the perception on the country as a unique and safe destination, and ensure steady promotion of major tourist destinations in various media.
To prepare effective marketing strategies and provide direction to its promotional efforts, the TPB is keen to gather psychographic and demographic data about its source markets. Traditionally, demographic information, which includes age, ethnicity, religious beliefs, occupation, and educational level, used to be the primary data being gathered by many organizations to improve their prod...
Documents
Tender Notice