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MUNSTER TECHNOLOGICAL UNIVERSITY. has floated a tender for Tender for the Provision of Strategic Omni Channel Marketing Campaigns for the Mtu Business Academy. The project location is Ireland and the tender is closing on 07 May 2024. The tender notice number is 3386948, while the TOT Ref Number is 99892571. Bidders can have further information about the Tender and can request the complete Tender document by Registering on the site.
Procurement Summary
Country : Ireland
Summary : Tender for the Provision of Strategic Omni Channel Marketing Campaigns for the Mtu Business Academy
Deadline : 07 May 2024
Other Information
Notice Type : Tender
TOT Ref.No.: 99892571
Document Ref. No. : 3386948
Competition : ICB
Financier : Self Financed
Purchaser Ownership : Public
Tender Value : Refer Document
Purchaser's Detail
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Login to see detailsTender Details
Munster Technological University is seeking tenders from competent service providers for the provision of Strategic Omni Channel Marketing Campaigns for the MTU Business Academy. The MTU Business Academy was established in 2021 to be an accessible hub, focussed on promoting and supporting a range of professional and executive part-time programmes across the university-s faculty of business and humanities. We collaborate internally and externally to showcase best-practice, to identify priorities in customised learning, CPD, research and consultancy needs, and to drive commercial engagement. We work on the development of an annual schedule of educational and training offerings, events, research insights, and other collaborative initiatives. We currently operate across multiple social media channels including Meta, LinkedIn and X (formerly Twitter) and wish to significantly define and grow that presence over the next few years. We are seeking an agency that offers the below services for promoting professional development programs and events across multiple platforms. We are hoping to establish a strong partnership with a digital marketing agency to develop and drive successful marketing campaigns to promote the programmes and activities of the business academy. Services required include comprehensive Social Media Strategy Development aimed at promoting professional development programmes and events across various platforms. This encompasses Paid Advertising and organic posting Campaign Management, Content Creation, and target audience profiling to generate engaging material. Social Media Management to ensure active profile monitoring and audience engagement, while maintaining Audience Targeting and Segmentation to refine campaign performance. Employ performance monitoring and reporting, A/B testing, and conversion optimisation strategies to enhance campaign effectiveness. Additionally, Influencer marketing to leverage industry-relevant and campaign relevant figures to ...
Procedure : Open
Publication Date : 07/05/2024
Deadline : 07/05/2024 12:00:00
Documents
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