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TRANSPORT FOR GREATER MANCHESTER has floated a tender for Tfgm Sponsorship Agency Services. The project location is United Kingdom and the tender is closing on 31 Mar 2025. The tender notice number is DN767153, while the TOT Ref Number is 116135220. Bidders can have further information about the Tender and can request the complete Tender document by Registering on the site.
Procurement Summary
Country : United Kingdom
Summary : Tfgm Sponsorship Agency Services
Deadline : 31 Mar 2025
Other Information
Notice Type : Tender
TOT Ref.No.: 116135220
Document Ref. No. : DN767153
Competition : ICB
Financier : Self Financed
Purchaser Ownership : Public
Tender Value : Refer Document
Purchaser's Detail
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Login to see detailsTender Details
TfGM has an ongoing requirement to grow incremental non-fare revenue streams to reduce the burden on the public purse and re-invest into the transport network.
TfGM-s Commercial team has been successfully generating income through the use of TfGM-s diverse assets over the last few years; identifying and delivering new and innovative commercial opportunities aligned to the strategic principles of the Commercialisation Strategy and the Greater Manchester Transport Strategy 2040.
This procurement covers the provision of a Sponsorship Agency who can provide a range of services related to sponsorship acquisition, including;
- objective, evidence-based, robust evaluation and valuation of assets and benchmarking of opportunities within the market
- identification of potential sponsorship assets within TfGM-s portfolio and ad-hoc assessment of any in-coming enquiries from brands/agencies
- the relevant brand relationships to help inform and support their strategic planning and get opportunities out to the market
- Sales resource to lead and support on negotiations to secure sales
- Contract management and potential account management support for sponsorships on an on-going basis
Through this procurement process, TfGM is engaging with potential suppliers to participate in a preliminary market engagement exercise, to provide TfGM with an understanding of the current sponsorship marketplace, the optimum ways of working with agencies to maximise ...
Documents
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